Marketing

Internet marketing is a necessary part of most business models. Free resources are perfect for helping you to learn.

You may have heard the term ‘Elevator Pitch’ and wondered what it means. Well an Elevator Pitch is a short, well thought out, and memorised speech designed to sell your products and/or services, in a very short time-frame of usually around 30 seconds. The idea behind the concept is to be able to describe how your products and/or services are so compelling to your prospect/listener that by the time the elevator has reached your prospect/listener’s floor you have won them over, and they want to find out more.

We have all heard the saying “a happy customer tells one person and an unhappy customer tells ten people”, nowadays with the internet the ten people has become anybody and everybody! If we are working hard and delivering the great job which everybody expects nowadays, we don’t really need to worry too much about the unhappy customers. So let’s focus on what can you do to encourage your happy customers to give you more referrals? The simple answer is you will need to incentivise them’.

Another great article from the most helpful Web Design & Digital Marketing Agency in Hertfordshire.

Having a well thought out and designed advert can make all the difference between success and failure, and so is well worth investing some time on this activity prior to launching your advertising campaign.

Another great article from the most helpful Web Design & Digital Marketing Agency in Hertfordshire.

Marketing your business in today’s competitive market place is not without its challenges, and can be difficult. However, it is not impossible if you grasp a few fundamental marketing tips, which will ensure your business start-up gets off to a fighting chance at success.

Another great article from the most helpful Web Design & Digital Marketing Agency in Hertfordshire

Submitting your website into directories is a method which can help your website to be found. The idea is that whilst your own website may not be found directly in a Google search, potential customers may instead search for your service or product, and discover it within a category listing of a directory, which may come up higher in the search engines. To get your site listed in a directory, many of which are free, you simply submit all your business details with a request for listing, but is it still a good idea?

Another great article from the most helpful Web Design & Digital Marketing Agency in Hertfordshire.

Using the ‘Scarcity Principle’ can dramatically increase your conversions. So what exactly is the Scarcity Principle? The Scarcity Principle is a social-psychological phenomenon, which results in creating an immediate desire in your prospects mind that they have to purchase something straight away for fear that if they don’t they may not be able to obtain it again in the future.

Another great article from the most helpful Web Design & Digital Marketing Agency in Hertfordshire.

All businesses should develop a marketing plan, and yet even today so many businesses still do not have a strategic marketing plan! Your marketing plan should consist of your projected weekly and monthly marketing activities, together with your estimated budget spend, for a minimum period of six months in advance.

Another great article from the most helpful Web Design & Digital Marketing Agency in Hertfordshire.

Everyone automatically considers marketing their website online, but have you thought about how you will market it offline as well? Offline marketing strategies are just as important as online ones, so here are a few ideas to help you get started, which combined will without doubt provide you with an immediate effect to your online business.

Another great article from the most helpful Web Design & Digital Marketing Agency in Hertfordshire.

When considering your business marketing do you instinctively initially ask yourself “How much is this advertising going to cost me?” Well, you should in fact actually be asking yourself “How much will it cost me NOT  to do this advertising?”

Another great article from the most helpful Web Design & Digital Marketing Agency in Hertfordshire.

How to get more traffic to your website, without spending an absolute fortune on doing it, is at the forefront of every business owners mind. This article will give you some great ideas on how to get more traffic to your website, without it costing you the earth! So here are 10 creative ways for driving traffic to your website: